A community poll is being conducted by Kenosha’s Lakeshore Business Improvement District (BID), an association of business and property owners that is embarking on a research initiative to develop a brand for its district.
This district is located between 49th and 59th Streets, east of Sheridan Road to the Lake Michigan shore and includes a mix of businesses, residential housing, and public spaces and attractions. The Kenosha Lakeshore BID strives to promote this area as a destination for dining, shopping, recreation and entertainment and will integrate its newly defined brand into its marketing and promotional efforts. The ultimate goal of the BID is to increase awareness of the district and its offerings, which will then drive more traffic to the district and help support the local business economy.
These efforts will also help to attract developers and entrepreneurs, creating new businesses and services for visitors to enjoy while also improving the overall appeal and quality of life in this area.
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